Business Valuation

Business Valuation and Growth Optimization Service

Our Business Valuation and Growth Optimization service is tailored for business owners planning to sell their businesses within the next 3-5 years. This service is especially relevant for businesses that have exceeded a few million dollars in annual revenue and are looking to maximize their exit value.

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Common Misconception

Many business owners believe that determining the value of their business is as simple as applying a multiple (e.g., 2x or 3.5x) to their net profits. However, this approach is overly simplistic and significantly inaccurate. We take a more comprehensive approach that factors in industry-specific multiples and eight critical business growth drivers.

The 8 Business Growth Drivers

Financial Performance

Your history of producing revenue and profit combined with the professionalism of your record keeping.

Growth Potential

21% Your likelihood to grow your business in the future and at what rate.

Switzerland Structure

How dependent your business is on any one employee, customer or supplier.

Valuation Teeter Totter

Whether your business is a cash suck or a cash spigot.

Recurring Revenue

The proportion and quality of automatic, annuity-based revenue you collect each month.

Monopoly Control

How well differentiated your business is from competitors in your industry.

Customer Satisfaction

The likelihood that your customers will re-purchase and also refer you.

Hub & Spoke

How your business would perform if you were unexpectedly unable to work for a period of three months.

The Process

01. Initial Assessment

We begin with a 20-minute questionnaire that evaluates your business across eight key growth drivers. This assessment generates a Value Builder Score (VBS) that reflects your business's current value and multiple.

The VBS model has been utilized over 30,000 times, making it a proven and accurate tool for business valuation.

*the initial assessment is available as a stand alone service or with coaching.

02. Focused Improvement

Over the course of 6-12 months, we work together to improve each of the eight growth drivers, meeting a few times a month to focus on one driver at a time.

Clients have access to a comprehensive client portal that includes training videos, exercises, downloads, workbooks, and ebooks to support their growth.

03. Reassessment and Results

After completing the improvement process, clients retake the questionnaire to obtain a new VBS, multiple, and business value.

This focused improvement often leads to more than doubling the business valuation within a year.

Outcome

Through this process, business owners gain a clear understanding of their business's actual value and the multiple that applies. More importantly, they identify opportunities to enhance their business for a significantly higher payout when the time comes to sell. A VBS above 80 can lead to a 71% higher purchase price for their business.

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What My Clients Say

Exceptional Business Coaching with Transformative Results*

If you’re a business owner feeling stuck, plateaued, or just unsure how to unlock the next level of success, look no further than David Visco and Business Made Easy. David is not just a coach—he’s a strategic partner who’s deeply committed to maximizing your profits and taking your business to heights you never thought possible.

What sets David apart is his personalized approach. He doesn’t just hand you vague concepts or generic advice—he equips you with clear action steps and a concrete plan tailored to your unique challenges. Whether you’ve been in business for years or feel like you’ve hit your limit as an owner, David’s insights cut through the noise and help you identify key areas for growth. His process goes beyond theory; it’s practical, actionable, and produces real, measurable results.

David's program delivers exceptional value*—it’s not just about making small improvements, but about driving transformative change that truly bears fruit*. With his guidance, I’ve seen profits increase and operational efficiency skyrocket. The peace of mind that comes from knowing there’s a roadmap forward has been priceless.

If you're serious about elevating your business, David Visco is the coach you need. His expertise, dedication, and ability to inspire action are second to none. I can’t recommend Business Made Easy highly enough—it’s an investment in your business that will pay dividends far beyond your expectations.

Jeff Bradley

Indoor Doctor

What My Clients Say

I've had the pleasure of working with some incredible clients over the years.

Here's what they have to say about working with me.

I've had the privilege of working with David Visco both as a private client and through his group coaching sessions, and I can't recommend him highly enough. David's systematic approach helped my business overcome stagnation and move forward effectively.

What sets David apart is his genuine interest in understanding my business needs and tailoring his advice accordingly. His guidance has been invaluable, and I'm grateful for the positive impact he's had on my business growth. Highly recommend!